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An ad featuring a Marine Corps veteran who used marijuana in place of pharmaceutical painkillers to alleviate pain associated with fractures in his leg began airing recently across Nevada to promote Question 2, which would regulate marijuana like alcohol for adults. The theme of the ad will also be incorporated into billboards appearing across the Las Vegas metro area.
The television ad, which can be viewed here, shows Brian Eberhart, a Marine Corps veteran, discussing his experience after being injured while serving.
The Coalition to Regulate Marijuana Like Alcohol touted this ad campaign as highlighting a key benefit of a legal, regulated marijuana market for adults.
“One of the benefits of a legal, adult-use marijuana market is that veterans and other patients will have greater access to a substance that can help them therapeutically,” said Joe Brezny, spokesperson for the Coalition to Regulate Marijuana Like Alcohol. “We know that there are veterans who cannot obtain medical marijuana because VA doctors are prohibited from recommending it. We also know that some patients cannot afford the costs associated with becoming a medical marijuana patient. Given that marijuana is objectively less harmful than alcohol, why should we punish adults who would like to use it to alleviate their pain, help them sleep, or address some other condition? The bottom line is that we shouldn’t punish them. We should instead make their access to marijuana safer and more reliable.”
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