I was surprised to see a second location already open in Denton, especially since that's 2 out of the 3 total locations (Hurst being the other). However, I will say that this location is much easier to get to and navigate. I stopped in last week as I was curious how they may differ from the one on I35. I had also been researching and trying out different CBD creams and I wanted a closer comparison of size, potency and price. This location has a great atmosphere and has been painstakingly decorated and arranged. Frankly, it's adorable. I think they've made good use of their limited space and manage to display a range of products. There were two people working when I arrived on a Friday afternoon and they gave me their full attention. I got the impression that they were eager to have a customer to assist, so though there were times they seemed a little pushy on the upselling, I really think it's because they are excited to see people in their store. They've only been open since December, so I'm not sure how many people even realize they are here. They have mostly American Shaman products, which I am discovering are more expensive and not necessarily as effective as several other brands I've tried. However, I won't dock a star for that simply because Denton doesn't have a lot of options right now and you have to travel quite a distance to get a medical grade product or a cheaper price. They are filling a gap and that's an appreciated convenience. Besides, that's not the only brand they carry, they supplement with other products for categories not supplied by American Shaman. They have quite a variety and I think the potency will work for most people. I am only looking for something stronger due to the severity of a chronic pain condition. Many people utilize CBD for anxiety, sleeplessness, focus, temporary pain and regular discomfort. I see no reason why this wouldn't work in those cases. I feel this location has more to offer than the first one. Or perhaps the staff is more knowledgeable and knows to ask the necessary questions to show you the right product. When I asked about their creams, they asked if I wanted it for pain or for moisturizing. When I asked about the gummies, they asked if I wanted it for daytime or nighttime- those options weren't given to me at the other location. I noticed they had multiple dosages and quantities of the gummies compared to the I35 location. I also saw soap, honey and other products besides the normal tinctures of oil and jars of cream. They have a program called MicroDaily in which you get military grade micronutrients every day As far as my experience with the products go, I've only tried a sample of their equine cream, a sample of their Cloud oil and several types of gummies. The cream is $110 for 2 ounces and the sample is $8. The CBD oils range but seem to be around $60. They suggested that my condition was too severe for the cream I had previously tried and recommended I switch to CBD oil. I told them about my consultation at the other location and though many of the oils are water soluble, they suggested the Cloud was organic and gentle on the stomach. They put a sample in a water bottle (kind gesture) and instructed me to consume the contents within 5 minutes of starting. It didn't do anything, but don't despair- I'm a hot mess and what doesn't work for me may work for you. :) I was interested in the gummies because they help with sleep and I've had insomnia for several decades. Their 5 pack for $10 was the first one I tried. It did make me yawn after an hour, but it didn't help me stay asleep. After having success with another brand, I decided to try their 25mg pack for $16. They were sour and helped me sleep an extra hour or so longer than the first ones. I was glad I went with a small pack instead of spending $70 on a bottle. They also have Hemp Bomb capsules, which I am considering trying next and would be the most effective option they offer. This place is expensive so I strongly suggest you start with samples and small packs before committing to any one product. However, CBD has a lot of benefits and for those who need it, I'm glad this cute little shop is here. I am continuing to research and compare brands, but I will probably come here if I run out or want to try something new. This shop is great, the staff is helpful and they fill a void in Denton. I may be looking for something else, but I do need to acknowledge and give that extra star because they are providing a service nobody else in town can.